Noxster — Facebook Display Marketing
Facebook Display
Marketing
Facebook Targeting
Need to grow your fan base? Want to gain new customers? With Facebook Advertising you can not only tap into
the 1.5B people who are actively using Facebook, but with the platform’s unprecedented targeting, you can reach
the exact audience you are looking for. At Noxster, our expert managers combine Facebook’s targeting capabilities
with enticing ad images and creative ad copy, to deliver campaigns that will grow your fan base and help you gain
more patients. Utilizing Analytics and Facebook Insights reporting, we can track your campaign performance
in detail and optimize as needed to extract the most value out of your campaigns. Your Facebook Advertising
campaign will include
Campaign Strategy
& Buildout
Audience Segmentation
& Targeting
A/B Ad Testing
& Targeting Optimization
02 — Facebook Targeting
Market Sevices, Events & Promotions
With Facebook Advertising’s multi-dimensional, interactive environment, there are many ways to receive a return on your investment. At noxster, we will create and build out a campaign designed to not only help you gain more engagement, likes, and traffic to your site, but to acquire high-quality leads that will likely become your clients, patients, or clientele.
Acquire Your Ideal Fans
As we passed, I remarked a beautiful
church-spire rising above some old elms
in the park.
Receive Remarkable Engagement
Our Facebook Marketing Services help
your firm weed through Facebook to help
you locate more users who match your
current consumers, website visitors or
fans..
Find Your Leads And Customers On Facebook
With data from your CRM system or customer
contact lists—like phone numbers or email
addresses—you can connect with your
customers and contacts on Facebook.
Target Specofoc Location
Looking cautiously round, to ascertain that
they were not overheard, the two hags
cowered nearer to the fire
Target Personas And Audience Groups
We build out your custom audience in
Facebook Display Marketing Ad Manager
and select specific targeting options like
location, age, gender and interests.
05 — Next Section
Adgroup Framework Buildout
Remarketing and Targeting
03 — Campaign Strategy & Buildout
Rayan Cortez
CEO, Twitter
Rayan Cortez
CEO, Twitter
Landon Paul
CEO, Twitter
Walter Wilson
CEO, Twitter
Marie Cain
CEO, Twitter
Howard Daniel
CEO, Twitter
Hettie Buchanan
CEO, Twitter
Abbie Douglas
CEO, Twitter
With Facebook Advertising’s multi-dimensional, interactive environment, there are many ways to receive a return on your investment. At noxster, we will create and build out a campaign designed to not only help you gain more engagement, likes, and traffic to your site, but to acquire high-quality leads that will likely become your clients, patients, or clientele.
1
Acquire Your
Ideal Fans
2
Receive Remarkable
Engagement
3
Market Services
& Promotions
4
Generate
Leads
5
Promote
Events
05 — Next Section
Mobile and Desktop Ads
Facebook Business
Manager
To effectively deploy a Facebook Display Marketing Campaign it’ essential to deploy a design scope before you get into segmenting the data. At Noxster we have different design scope tiers based on retainer, strategy, and to market approach.
04 — Facebook Marketing Design Scope
Facebook Business Manager Framework
Audience Segmentation
& Targeting
05 — Analytics & Goal Optimization
We will look at every possible angle to develop the audience segments that will help you get the most out of your campaign. From who they are, to what they like, and who they know, we will develop your audience into strategic segments that suit your unique needs. Audience segments are revisited continuously during your campaign with Noxster to avoid stagnation and to ensure that we are on top of any new groups made available by Facebook.
1
Age
2
Location
3
Gender
4
Education
5
Interests
6
Friends
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Format
Mobile Facebook Display Ads
Launch your Facebook Display Marketing Ads on strictly mobile devices. This enables you to pay only on a per call basis, display your AD on strictly mobile settings, and it allows you extend your marketing budget. Facebook display ads are growing faster than Google’s is that Facebook has been able to “clone” audiences of people who have already bought the advertiser’s product. The key to mobile display marketing ads on Facebook is your brand messaging, images to capture the audience attention, and of course your social credibility.
06 — Mobile Facebook Display Ads
Find your leads
and customers on Facebook
With data from your CRM system or customer contact
lists — like phone numbers or email addresses — you
can connect with your customers and contacts
on Facebook.
06 — Next Section
Sharing
Facebook Marketing Data
and Page Insights.
07 — Facebook Marketing Data and Page Insights.
Reach
See how many people saw your posts, as well as how many liked, shared and commented on them. This will help you learn which posts get the most attention, allowing you to create more of the kinds of posts that people will interact with.
Page views
Discover how many people are viewing your Page and what sections they’re looking at. Then, get aggregate details on your audience by age, gender and location. Use this information to target different audiences with boosted posts and ads, or tailor your content to their interests.
Actions on Page
See what actions people are taking on your Page—including whether they are going to your website or clicking on your call-to-action button. This will help you adjust your Page to encourage people to take the actions you want.
Post
See a breakdown of how each of your Facebook Page posts have performed over time. You’ll see how many people each post has reached, how many responded with clicks and reactions and the type of post so you can quickly analyze what’s working best.
People
Understand your audience with aggregate information including age, gender and location. You’ll also see when people are looking at your Page and how they found it. This can help you create posts for the best response.
07 — Next Section
Social Media Case Study
Lead Generation
Industry
Wellness and Health
Company
Gymnastics
Objective
Lead Generation
08 — Social Media Case Study